First of all, we need a customer description (that we have already done in the earlier posts). Then it's time to put in the customer shoes and imagine what steps they do in the gyms.
The result of this analysis is the next picture.
miércoles, 26 de febrero de 2014
Customer Journey
A Customer Journey is a schema of the user interaction with a product or service. This scheme is used to understand the customer experience from their own point of view.
First of all, we need a customer description (that we have already done in the earlier posts). Then it's time to put in the customer shoes and imagine what steps they do in the gyms.
The result of this analysis is the next picture.
First of all, we need a customer description (that we have already done in the earlier posts). Then it's time to put in the customer shoes and imagine what steps they do in the gyms.
The result of this analysis is the next picture.
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